On to more obvious business:
Yeah, that was bound to happen.
You know what else was bound to happen? This.
Oh ho! That was certainly fast. But what did you really expect, Audi? That people would fall head over heels for this? Yeah. That's what Doritos thought with this number.
Turns out, they did. WHICH I totally called. As soon as I saw that, I was like, "Oh god. The whole "Charlie bit my finger" crowd is going to go apeshit for that." Sho 'nuff, it's the most popular video on hulu at the moment.
I can't lie though. The kid is pretty precious. And not like the super-depressing movie Precious, like adorable precious.
SIDENOTE: Hulu turned into a intrusive marketing tool so fast that I don't think anyone noticed.
Geez, I get sidetracked fast. Back to the point. What does "Green Car of the Year 2010" even mean? Let's feel it out.
So on December 3, 2009, good ol' Green Car Journal dubbed Audi's A3 TDI the "Green Car of the Year." Unfortunately, it didn't sweep the Greenies, as the "Vision Award" (wtf?) went to the Nissan Leaf. The "Vision Award" is of course, goes to the car that actually should have been the green car of the year, but is not considered profitable enough to deserve such plaudits.
To get one thing out of the way, Audi's A3, as you may or may not know, is made by Audi, which means two things. One: It is really just a Volkswagon, and two: It is inexplicably and infinitely cooler than a Volkswagon. Seriously. Audi's are just so damn cool.
On top of that, the A3, gets a pretty good 42 miles per gallon. Which, of course, is green as fuck. (kinda)
But that isn't even what the ad is touting. It's on about the "clean diesel" as the big selling point. Which is a bit faulty. While diesel engines are more efficient that gasoline engines, they emit a higher number of greenhouse gasses per liter than their gasoline counter parts.
While this may be offset by the inherent efficiency of diesel fuel, diesel still has dangerous levels of Nitrous Oxide emissions, making choosing between diesel and gasoline choosing taking a charge from LeBron James or getting dunked on by Dwayne Wade. Either way, you're getting punched on. (And you'll probably be called for a foul too.)
One more thing: Turns out diesel emits nanoparticles that can cause cardiovascular disorders. Cool.
And PS: Am I seriously the only one who got the dystopian overtones from that Audi ad? Or have I just been listening to a little too much Dead Prez?
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