A theoretical analysis of the state of the world. In blog form. This started out as a blog for a Green Brands class at the University of Oregon, but as it was always stretching to cover subject matter pertinent to the class, I figured just continuing it under a new name wouldn't hurt.
Saturday, February 6, 2010
20
Ah... That's better. We are halfway through with this series of blogs.
On a completely different note, Fox has been showing these quick, 15 second spots with the tagline, "Green it, Mean it." (I would have loved to be in the room when they thought that one up: "Umm... Green Yourself, Clean yourself? No... How about, Be Green, Be Mean! We're getting there! Who wants puppy liver?)
The ads consist of people you've never heard of giving you advice about "Greening your life." I would venture a guess that "your life" is the "it" referred to in the tagline, but I've been wrong about FOX's taglines before.
Nothing overtly wrong about this, it just reeks of bandwagon jumping. (with a tinge of hypocrisy for good measure)
But this one is my personal favorite:
Yeah! That's how to get people to do something! Be super condescending! Talk to them like they're idiots.
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